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NPR reports: Multiple districts filed lawsuits on Monday, including school systems in Olathe, Kan.; St. Charles, Mo.; Long Island, N.Y.; and La Conner, Wash. Three of those suits charge that Juul has hooked a generation of young smokers with its sweet flavors, placing a burden on schools.

While JUUL claims their e-cigarettes were never marketed to children, Shannon Wickliffe, the president of the Olathe Public Schools Board of Education notes that with flavors like bubblegum and grape, JUUL was obviously marketing to children. Wickliffe states, “I understand it as a business strategy, but I think it’s kind of disgusting that you would try to addict our children knowing the health consequences.”

The consequences of youth using JUUL products, and e-cigarettes are dire, with the first youth vaping death reported in New York on October 4th.  Dr. Brandon Larson, a surgical pathologist at Mayo Clinic, who recently reviewed lung biopsies from 17 patients, has confirmed direct chemical injury to the lungs “similar to what one might see with exposure to toxic chemical fumes, poisonous gases and toxic agents.”

The newly formed Multidistrict Litigation involving JUUL will be procedurally similar to the MDLs formed in the Municipal Opioid Litigation and the Roundup Cancer litigation that Smith & Johnson is currently involved in. Smith & Johnson is currently interviewing potential Michigan claimants for inclusion in this Federal MDL re: JUUL e-cigarettes. If you have questions about this litigation and what rights you may have, please contact Attorney Tim Smith at (231) 946-0700 for a free consultation.

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